emblem inc.
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Video Services That Support
​Every Aspect of Your Company

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Every video project has options. We use strategy to customize, deliver fast, and keep your costs low:
 
1) Discovery:
  • What is the primary goal of video/video series?
  • Discuss how video(s) will be distributed once completed
  • Discuss deadlines, points of reference, videos you like, etc.

2) Pre-Production/Planning:
  • Scripts  |  Storyboards and/or Shot Lists  |  Concepts  |  Treatments  |  Scheduling  |  Equipment Prep  |  Asset/Media Management

3) Production/Filming:
  • Camera Operation  |  Sound Recording  |  Producing/Directing/Interviews  |  *Hair/Make-up (additional cost if needed)

4) Post-Production/Editing
  • Media Ingestion  |  Video Editing  |  Overlays  |  Sound Mixing  |  Motion Graphics  |  Music & Sound Effects  |  Rendering  |  Compression  |  Export/Output Formatting

5) Distribution/Marketing:
  • File Transfers  |  YouTube/Vimeo/Other Upload  |  Creation of Platform accounts and channels (if needed)  |  Video Data Analytics (if needed)  |  Other Marketing options TBD (if needed)

Skip past project examples and jump to Ideas To Help You On Your Video Journey

Project Types & Examples

Ongoing Series
You need consistent visibility with a strategic approach
Companies come to us with a need for consistency. They may have created videos in the past but haven't gotten much traction. They have a monthly or annual budget for video marketing/video production. 
​Monthly/Ongoing Series Services are a popular choice for companies who could shoot their own videos and need a team that can clean up the footage, add graphics, and give it a more professional touch.
We also film weeks or months worth of content at one blocked time, then release it on a schedule for followers and subscribers who are expecting new content from you.

Ongoing Series Examples

VIRTUAL INTERVIEWS:
​Small Business Unsung Heroes Series
​ (Interviews & Post-Production)
Recorded Virtual Interviews
Video Editing
​Audio Mixing
Distribution to LinkedIn, Facebook, and YouTube
VIRTUAL INTERVIEWS:
​​Interview Series with Special Guests
​ (Post-Production Only)
​Multiscreen Editing
Graphics
Lower Thirds
​Audio Mixing
Export Audio for Podcasts
​Distribution to YouTube
VIRTUAL CONFERENCE:
​Full Day Virtual Conference Series
​ (Production & Post-Production)
​Filming
Multi-Camera Livestreaming and Mixing
Video Editing
Presentation Overlays
​Audio Mixing
Distribution to YouTube
VIRTUAL CONFERENCE:
Schedule Roll Day of Events

& Emergency Technical Difficulties
​ (Post-Production)
Stock Footage Research
Video Editing
Text and Graphics
​Audio Mixing
Distribution
SCHEDULE AN ​ADVISORY SESSION
Video Packages
You need creative storytelling videos that set you apart from your competitors
Our complete video packages are designed for companies who value investing in identity style videos. Generally Emblem handles everything from concept through delivery, including scripts, filming, editing, and motion graphics.
​We focus very heavily in the strategy and planning stages so you're ready to hit the ground running once delivered. These projects start with the desired outcome, move into primary uses and direction, and then into the concept and style phase.
Coordinating Shoots  |  Interviewing Employees/Customers  |  Editing Projects  |  Video Marketing  |  Video Strategy & Tactics
 
​Facility or Company Overview
​Differentiators
​Reinforce Experience 
Primary Use
Marketing Tool
Sales Tool
Support Tool
External Direction (Customers)
Brand awareness. Get prospects and customers familiar with who you are and how your products are manufactured.
Sell a product. Use the video as a lead generation tool or a sales closer. Get prospects and customers more familiar with the specifics of a particular product.
Specific messaging to support your customers during and after their buying decisions.
Internal Direction (Employees)
Brand Excitement. Highlight why your culture is the place to work. Generally this is a hype piece that draws them in to want to know more.
Sell an open position. Use the video to close on why a potential employee would benefit from working at your company.​
Specific messaging to support your employees during and after they joined the team.
Topics/Uses
Brand differentiation, product descriptions, facility capabilities, money-saving processes, culture, employee highlighting, benefits over competitors.
Design specifics, science/engineering/mathematical equations on screen, ROI, specific competitor analysis, growth opportunities, testimonials, valuation.
Training, documenting roles/responsibilities, how-to videos, walkthroughs, installation, thank-yous, animations​.

Package Examples

MARKETING & SALES:
​30 Second Creative Advertisement
​ (Pre-Production & Post-Production)

Scriptwriting & Editing
Stock Footage Research
Timeline Assembly
Post-Production Editing
Text & Graphics
Voiceover Narration
​Audio Mixing
MARKETING:
​Event Coverage & Highlight Promo
​ (Pre-Production, Production & Post-Production)
Strategy
Filming Interviews
Filming Coverage/B-Roll
Post-Production Editing
Text & Graphics
​Audio Mixing
SALES:
New Product to Market
​ (Pre-Production, Production, & Post-Production)
Scriptwriting & Editing
Filming
Video Editing
Animation
Text & Graphics

Voiceover Narration
​Audio Mixing
Distribution

Additional: Website Content
MARKETING & BRAND AWARENESS:
​Welcome to Skokie
​ (Production & Post-Production)
​Filming
Video Editing
​Post-Production Editing
Motion Graphics
Text & Graphics
​Audio Mixing
MARKETING & SALES:
​Cross-Company Collaboration
​ (Pre-Production & Post-Production)
Scriptwriting & Editing
Stock Footage Research
Timeline Assembly
Post-Production Editing
Text & Graphics
Female Voiceover Narration
​Audio Mixing
SALES PRODUCT SERIES:
Product Videos for Distributors
​ (Pre-Production, Production,
​& Post-Production)
Scriptwriting & Editing
Filming
Video Editing
​Motion Graphics
Text & Graphics

Voiceover Narration
​Audio Mixing
STRATEGIC COMMUNITY SUPPORT:
Onboarding New Patients & 1st Visit Follow-Up
​ (Pre-Production, Production, & Post-Production)
6 Versions of the Same Video
Designed for Specific Patients:

English, Polish, Romanian
Russian, Spanish, Ukrainian
Scriptwriting & Editing
Filming
Video Editing
Text & Graphics

Voiceover Narration (6 languages)
​Audio Mixing
YouTube Distribution/Management
COMMUNITY CONTENT:
Online Course Content
​ (Pre-Production, Production, &
Post-Production)
Editing Scripts
Location Scouting
​Stock Footage Research
Filming
Video Editing
Text & Graphics
​Audio Mixing
​Distribution
SCHEDULE AN ​ADVISORY SESSION
A la Carte Services
Your team needs tactical assistance with one or more areas of video
Companies come to us with a basic idea for a video(s). We discuss what's needed, who handles which parts of the project, and where the budget is best utilized to get the desired outcome. 
​A la Carte Services are a popular choice for companies who've partnered with us for presentation enhancements, real-time (non-narrative) videos, realty, or internal use projects.

Many of these projects focus more heavily on editing than filming.

A la Carte Project Examples

SALES:
​Animated Product Introduction
​(Pre-Production & Post-Production)
Scriptwriting & Edits
Asset Creation
Post-Production Editing
Animation/Motion Graphics
​Voiceover Narration
Audio Mixing
MARKETING & SALES:
Welcome to Whispering Sands
(Real Estate Post-Production)
Video Editing
Text & Graphics
​Audio Mixing
MARKETING:
​All Are Welcome at St. Paul
​(Pre-Production, Production, ​& Post-Production)
Video 1: Pre-Covid.  Video 2: Covid-Adaptation
Script Editing
Filming
Video Editing
Animations/Motion Graphics
​Audio Mixing
​Distribution
MARKETING & SALES:
Motion Graphic Testimonial Sample
(Post-Production)
Post-Production Editing
Motion Graphics
Text & Graphics
​Audio Mixing
VIRTUAL EVENT:
Annual Conference & Awards Show
​(Post-Production)
Filming
Photo Editing
Video Editing
Animations/Motion Graphics
​Narration
​Audio Mixing
​Distribution
COMMUNITY: 
Presentation Introduction
​(Post-Production)
Stock Footage Research
Post-Production Editing
Animations/Motion Graphics
​Audio Mixing
VIRTUAL EVENT:
​67th Chicago Annual Powwow
​(Post-Production)
Archives Editing
Video Editing
Text & Graphics
​Audio Mixing

Additional: Filmed Some 2020 Footage
Collaboration with Dancing Pony Productions
SCHEDULE AN ​ADVISORY SESSION

Ideas to Help You on Your Video Journey

50 Strategic Video Ideas
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Event-Based Videos:
  • Conferences & Conference Highlights
  • Experiential Video/Publicity Stunts
  • Galas/Formal Events
  • Keynote/Speech/Presentation
  • Performances
  • Seminars/Workshops
  • Tradeshow Booth Video (High-Visual/Low Audio)
General Web Videos:
  • Causes You Support
  • Comedy/Parody
  • Company Culture
  • Company History  & Future
  • Creative Commercial
  • FAQs
  • Team Bios/Intros
  • Thank Yous
  • Value Proposition (About Us)
  • Welcome Video
Behind-the-Scenes Videos:
  • Company Bloopers
  • End of Season/Quarter/Year Review
  • Highlight/Tour Building or Property
  • How It's Made
  • Screen Capture for Software Demonstration
  • Training/Onboarding
Anticipation Building Videos:
  • Company Announcement/News
  • Contest Announcement
  • New Product/Service Announcement
  • Upcoming Event RSVP
  • Video Ads
Educational Videos:
  • Animated Explainers
  • Blog-to-Vlog or Vlog-to-Blog
  • Discuss Economy/Marketplace
  • Informational Webinar
  • Informational Whiteboard
  • Lists (5 Best Products, Top 10, etc)
  • Online Courses
  • Product/Service Review
  • Product/Service Comparison
  • Product/Service Feature (Short)
  • Product/Service Tutorial
  • Recap Long-Form Content
  • Unique Product Uses
Interview Style Videos:
  • Alliance Interviews
  • Customer Interviews
  • Industry Expert Interviews
  • Team Interviews
  • ​Man-on-the-Street Interviews
Results-Based Videos:
  • Before/After Photo Slideshow
  • Case Studies
  • Customer/Client Testimonials
  • ​Motion Graphic Testimonials
Upgrade Your Current Videos
  • Add consistent intros
  • Add Call-To-Actions
  • Add Contact Info Within First 10 Seconds
  • Add #Hashtags to Video Descriptions
  • Boost an Already Highly Engaged Video
  • Create Custom Thumbnails
  • Create Video Platform Channels (YouTube, Vimeo, Other)
  • Make Closed Captions/Subtitles a Priority
  • Make Sure Your Videos Have Share Buttons
  • Try a New Style for Increased Engagement
    (timelapse, stop motion, cinemagraph, etc)
  • Turn Your Video Into a Series
Attention to detail is what makes the difference between a video that works for you and one that doesn't. When we work together, you'll see why our unique strategic video approach sets us apart from our competitors. ​Desired outcome, preferred audience, and budget range help us design the most effective video for you.
SCHEDULE AN ​ADVISORY SESSION

Emblem Official Portfolio (2018)

What Our Clients Are Saying

“Emblem is a delight to work with! They are conscientious, professional, customer-focused, and extremely talented. We were impressed with the way Emblem took the time to understand our company, our products, our customers, and our project needs in order to recommend the best solution for us." (Ohio Medical)

"To have something this high quality in only two drafts really says something. I’ve worked with writers before
where we might have had 6+ drafts before getting to where we needed to. The big seller for us was that the angle of the story was not what we anticipated. In a very regulated industry, this story stood out, sounds sincere, and is vastly different than what our competitors are doing." (NewCastle Home Loans)

"It has been great working with you! I have never had to worry about anything with all things video which has been so helpful with my job." (Cara S., Joffrey Academy of Dance)

Contact Us

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Emblem Inc.
Info@PowerOfEmblem.com
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